Toolkit: MORE app marketing
Are you looking for FAQs and Lori’s demo video? Go to Lori’s MORE Libraries App article.
This article is currently under review! Check back later for updated information.
The QR code* will direct users to the Apple Store or Google Play, depending on which device they’re using. (content being updated)
Right-click on PC or control-click on Mac to download the png. Minimum size for scannability is 2 cm.
This is a series of six themed designs, each highlighting one aspect of the app, and available here as customizable Canva templates as well as print-and-go pdf or png versions. Each format features designs appropriate for that format.
- Post on Facebook once a week. The title of the facebook post is the recommended text. Don’t forget to add a link to both the MORE catalog and your website!
- Print all the posters and scatter them around the library.
- If you want to put up posters in other locations, customize the Canva template with your library’s logo and information below the phone. Make the phone image and the app-store buttons smaller to accomodate that information.
I’ve created the most commonly used resources. Please cotact Reb (kilde@ifls.lib.wi.us) for assistance creating marketing tools not included in this toolkit, or if you just need some help.
Canva templates
3-up Quick Start Guide (print double-sided on 8.5 x 11)
*Poster with QR code (8.5 x 11)
*Large Format poster with QR code (tabloid 11×17)
*Bag Stuffer/flyer with QR code (6-up on 8.5 x 11 inch sheet)
PDF to print
MORE app 3-up Quick Start guide (print double-sided on 8.5 x 11)
Do you need other ready-to-print assets? Contact Reb at kilde@ifls.lib.wi.us
Talking Points
The App That Gives You MORE
Cross-promotion is key! Talk about the app whenever you talk about library services.
We always love seeing you at the library, but sometimes life just gets busy. With the new MORE Libraries app you can access the MORE online catalog wherever you use your phone. Over 1.4 million items from over 50 MORE libraries are at your fingertips–anytime, anywhere.
The app gives you all the power of the desktop online catalog to do things like:
- Search the collection, reserve items and choose where to pick them up
- Manage your account
- Save titles for later
- Renew checked out items
- Place and manage holds
- Browse recommendations and new titles
There are some special features that only appear on the app. You’ll find a list of MORE libraries and their open hours that you can sort to find the locations closest to you. You can even use the app to search for the libraries that offer the services and programs that you want. When you come visit us at the library you can use your library card stored in the app to check out.
You can find the app by searching on “MORE Libraries” on the Apple App Store and Google Play.
PNG
3-up Quick Start Guide (print double-sided on 8.5 x 11)
front.
back
Social Media Posts
Use your phone to check items out with our new app. Available now! Just search for “MORE libraries” on Google Play or the Mac App Store.
The library, now on your phone with our new app. Available now! Just search for “MORE libraries” on Google Play or the Mac App Store.
Search the catalog, request items and choose where to pick them up. Available now! Just search for “MORE libraries” on Google Play or the Mac App Store.
Manage your MORE account – anywhere, anytime! Our new app is available now. Just search for “MORE libraries” on Google Play or the Mac App Store.
Find the closest public library and check open hours on our new app. Available now! Just search for “MORE libraries” on Google Play or the Mac App Store.
Check which locations have the services and programs you want on our new app. Available now! Just search for “MORE libraries” on Google Play or the Mac App Store.